Back to Blog
by Kathryn Pritzl
Kathryn Pritzl

3 min read

How Our Technology Is Solving The Puzzling Problems In Transportation

June 16, 2021

Kathryn Pritzl
by Kathryn Pritzl


As a society, we are often unaware of how essential transportation is to our daily lives. Nearly every item that we eat, touch, use, or interact with was transported in a truck in one way, shape, or form. When you consider all of the pieces of the wider puzzle—what needs to move, where it is coming from, going, who needs to help make it happen, the list goes on—you can start to appreciate the complexity at play.

Despite the convoluted orchestration involved, when adversity strikes, transportation is one of the few industries that runs towards crisis to meet peoples’ needs. In the face of disaster, the industry finds a way to adapt while they continue to serve the rest of the market like any other day.

Complex Problems Deserve Sophisticated Solutions

We see this resiliency and commitment to meeting the needs of consumers everyday, but the importance of this work was exceedingly apparent through the COVID-19 pandemic. While people stocked up on toilet paper, cleaning supplies, and filled their pantries, a complex network of teams and stakeholders made sure those goods moved. And as corporations shifted operations to manufacture PPE and other life-saving materials, these products were planned, covered, and delivered by transportation teams and their drivers.

Achieving the goals of a transportation team is more than just an ideal best practice or cost saver; it is essential. This work carries immense weight supporting the daily lives of millions of people across the globe, so why aren’t these professionals and their teams equipped with the state-of-the-art technology they deserve?

Solutions Designed for Shippers, By Shippers

Freight is not only the key to understanding the world around us, it is the engine that makes our economies and communities thrive. Breakthrough saw this potential and turned to our clients to design a platform that meets their needs and surpasses their challenges with better data and more accessible information at their fingertips.

FELIX makes it possible to invest the appropriate amount of time and attention in their strategy through both times of crisis and in times of normalcy. We believe better transportation solutions will bring a level of efficiency that elevates the industry allowing our clients to focus on what matters most: nourishing families, healing the sick, and comforting people around the world more effectively.

Today, FELIX is weeding through the messiness of a fragmented and opaque industry so we can all operate on a clearer, more transparent playing field. What we do with that understanding and visibility is truly limitless.

Read how the FELIX platform works to solve the puzzling problems in transportation in Fast Company.

Driving The Future | Advances In Platooning Technology

5 min read

May 31, 2024

Freight Market Trends for the Second Half of 2024

Discover the latest insights on freight volumes to navigate and optimize your freight market strategies effectively.

Read more
Natural Gas | Alternative Energy 101

4 min read

May 30, 2024

Summer Driving Season 2024: Energy Market Expectations

Discover the key transportation energy market drivers affecting gasoline and diesel prices this summer driving season and expectations for prices.

Read more
Unveiling The Tesla Semi

5 min read

May 28, 2024

Unlocking Compounded Value: A Sustainable Fuel and Freight Strategy

Learn how Breakthrough redefines transportation management with integrated, sustainable fuel and freight solutions. Cost savings, efficiency, and decarbonization.

Read more