Breakthrough Promotes Matt Muenster to Chief Economist

May 17, 2022

Muenster’s new role will be instrumental in enhancing Breakthrough’s forecasting models and economic analysis on the FELIX platform.

Green Bay, Wis., May 17, 2022Breakthrough, a leading transportation technology solutions provider, has promoted Matt Muenster from lead economist to chief economist, effective April 25, 2022.

In his new role, Muenster is focused on the development and maintenance of Breakthrough’s forecast models and applying qualitative and quantitative economic analysis to the company’s rich dataset. He also supports and enhances the delivery of custom forecasts and is expanding use cases to Breakthrough’s clients – some of the world’s most reputable household brands.

“Matt has become one of our key experts and thought leaders in providing invaluable insights on freight, energy, and sustainability to our clients and the industry at large,” said Heather Mueller, chief marketing and product officer at Breakthrough. “He has also helped build our applied knowledge team, which has been a key part in helping our clients make strategic decisions about their transportation networks.”

Muenster will also play a major role in analyzing data from the Breakthrough client base’s 21+ million annual shipments to provide critical insights to the larger industry. These insights are shared exclusively with clients in the organization’s suite of Breakthrough Advisor publications.

“I’m thrilled to be stepping into the position of chief economist and taking a more dedicated role in helping our clients make the most of our data to make informed business decisions,” said Muenster. “I’m looking forward to creating new ways to share insights with clients and industry professionals.”

To learn more about Matt Muenster and Breakthrough, please visit


About Breakthrough

Breakthrough is a leading innovator in transportation management, dedicated to creating transparent strategies for the world’s leading shippers. By leveraging a robust dataset of over $22 billion in annual freight spend, Breakthrough uncovers freight optimizations and removes distortion from traditional transportation practices. Together with its shipper clients, Breakthrough is transforming the transportation industry by building a more effective freight ecosystem. The company was named to Fast Company’s Most Innovative Companies in Logistics in 2021, is a recipient of the prestigious “Winning Through Innovation” award from Unilever, and is a five-time recipient of Procter & Gamble’s “External Business Partner Excellence Award.

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Kiley Ribordy

Walker Sands for Breakthrough